We created the launch film for a series exploring the world of tourism and hospitality, developed as part of GIZ’s digital learning platform, atingi.
Starting with a simple question, "What really happens after you order room service?", the film takes us behind the scenes of a busy hotel kitchen, revealing the people, skills and processes that turn a guest’s request into a carefully prepared experience.
Blending storytelling with a playful visual approach, the film introduced the series and set the creative direction for the episodes that followed, turning everyday moments in hospitality into engaging stories about the work happening behind the scenes.
The Bigger Picture
Fast & Furious animation was just one component of a comprehensive series produced in collaboration with Type-C Productions, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), and the digital learning platform Atingi. Together, we developed a set of interactive brand guidelines encompassing character design, illustration, animation, and more.
The Design
Given the extensive asset requirements for this project, we opted to develop a series of modular characters. These characters serve as adaptable templates, allowing the client to effortlessly generate a diverse range of variations.
