Client:
ADNOC
ADNOC

Khebra

We partnered with ADNOC to develop an animated film introducing Khebra, a new internal platform designed to help managers reconnect with and rehire former employees from ADNOC’s talent network.

The objective was to communicate the platform’s strategic value clearly and concisely, while providing a straightforward overview of how it works. The film needed to inspire confidence in the system, support internal adoption, and reflect the importance of retaining institutional knowledge.

Rather than creating a purely technical explainer, we developed a refined hybrid 2D and 3D visual approach. Clean, modern graphics were combined with subtle depth and controlled motion, fully aligned with ADNOC’s brand guidelines while introducing a contemporary visual edge.

Delivered on a focused timeline by our full team, the result is a clear, confident introduction to a tool designed to strengthen internal mobility and long term talent retention.

User interface design showing an employee profile dashboard with contact details, expertise summary, and resume section.
User interface design showing an employee profile dashboard with contact details, expertise summary, and resume section.
Animated world map graphic representing ADNOC’s connected talent network, visualising data, expertise mapping, and global workforce mobility.
Animated world map graphic representing ADNOC’s connected talent network, visualising data, expertise mapping, and global workforce mobility.
3D animation of employee profile cards arranged in structured rows, illustrating talent database filtering and selection.
3D animation of employee profile cards arranged in structured rows, illustrating talent database filtering and selection.
3D animated interface showing an employee profile linked to different modules and data panels within a talent management system.
3D animated interface showing an employee profile linked to different modules and data panels within a talent management system.
Animated blue icon of a group of professionals, symbolising collaboration and internal talent networks.
Animated blue icon of a group of professionals, symbolising collaboration and internal talent networks.
Animated workflow graphic showing multiple connected paths with checkmarks, illustrating validation and approval within a talent management system.
Animated workflow graphic showing multiple connected paths with checkmarks, illustrating validation and approval within a talent management system.

Credits

Client: ADNOC

Creative Direction: Agustin Eguia, Aleksandar Sandorov

Executive Producer: Joseph Pritchard

Design Director: Lorena Castro

Illustration: Lorena Castro

2D Animation: John Melo, Mahmoud Fawzy, Raag Raisinghani

3D Animation: Sajeev RP, Efe Okay


Credits

Client: ADNOC

Creative Direction: Agustin Eguia, Aleksandar Sandorov

Executive Producer: Joseph Pritchard

Design Director: Lorena Castro

Illustration: Lorena Castro

2D Animation: John Melo, Mahmoud Fawzy, Raag Raisinghani

3D Animation: Sajeev RP, Efe Okay


Let's Create Something
Great Together!

Let's Create Something
Great Together!

Let's Create Something
Great Together!

Animation studio We Are Alive logo design
Animation studio We Are Alive logo design