Working with branding agency Xisché, we created a series of large-scale animated films for DEWA’s flagship Digital DEWA office at Emirates Towers, designed to transform the space into an engaging digital showcase.
The content was created for a network of unusually large, high-resolution displays, including giant screens visible from outside the office and multiple formats throughout the interior. This brought a range of technical challenges, from working at extreme resolutions and adapting compositions across different aspect ratios to ensuring the animation performed consistently across the entire installation.
We developed a contemporary 3D visual language designed to make an impact at scale, using bold forms, movement and detail to attract the attention of people passing through the space.
Working closely with the wider technical and installation teams, we tested and adapted the content for each display, creating a flexible system that could work across the different screens while maintaining a consistent visual experience throughout the Digital DEWA office.
